B2B content writing that makes complex topics and solutions simple and relatable

When people hear statistics alone, they remember less than 10 percent. But when that information is wrapped into a story, they remember as much as 70 percent of the information.

An award-winning book ghostwriter and editor and B2B content writer, I work with B2B companies, professionals, and aspiring authors to tell their stories. I get to the core of your message and present it in a way that’s simple to understand—and relevant to the audience. The result is compelling B2B content that establishes you and your company as more than a “business”—it establishes you as a partner and industry leader with something to say. So when prospects and clients need expert advice or are ready to buy, they think of YOU.

 

The e- or printed books we craft together establish you as an authority, help you break into new a field or client circles, and differentiate you from the competition. The story-based B2B content educates your audience while building connections with clients and prospects, keeping your company top-of-mind and moving prospects along the sales cycle.

 

I specialize in writing:

  • Manuscripts for print books
  • Case studies
  • eBooks
  • White papers
  • Infographics
  • Articles
  • Newsletters
  • Blog posts
  • B2B and lead-generation emails
  • Landing pages
 

Learn more about me by checking out my samples and reading about what I uniquely bring to your project.

The storytelling element, when well-told, can act as a megaphone to ensure that your company is heard above the cacophony of the marketplace.

I also have years of experience writing internal communications. Learn more at www.benefitswriter.com.

 

Have a project in mind? Contact me and let’s talk about it.

Need to establish and maintain companywide consistency in written materials? Or maybe you’re an aspiring business author thinking of going solo with your book?

I’ve compiled a bunch of grammar and style rules specific to writing for the business world into this FREE 18-page style guide. Click here to download your guide, which covers frequent business-specific issues, including:

  • Which words should be capitalized
  • When you should use the word “irregardless”
  • When to use “which,” “that,” or “who”
  • Whether the author should use the serial comma
  • Frequently misspelled words

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